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Ideas, once written, gain
tremendous power to change
future outcomes.






Of course, Stephen Covey explains this chart much better in The Seven Habits of Highly Effective People








Genesis: How It All Began

Important Versus Urgent
Professor Jim Ryerson taught me my first unconventional management lesson without me even knowing what it was. He was teaching an introductory marketing course at Clarkson University in the early 80s. In addition to teaching the fundamental axiom that marketing is three Ps and a D (Price, Product, Promotion, and Distribution), he also took a short aside to teach about which things were important and urgent. This is where it began for me.

He drew a picture something like this on the chalkboard. You have probably seen something like it before, along with the suggestion that you should strive to spend your time on important, non-urgent tasks.

This was the first time I thought about how I think.

With this simple insight, my thinking about how to approach life and work began to change and I started, very slowly, to develop a different approach to changing and to Learning.

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